How to build B2B lead lists for roofers
Roofing has high seasonal swings and big-ticket sales ($10-50k per project) — owners spend significant cash on lead-gen, marketing automation, and CRM. The lead-list challenge in this vertical is volume — most outreach gets 1-2% reply rates so you need a wide top-of-funnel. Google Maps + Kavex makes this fast: pick a city, search the right terms, get a clean CSV with phone + website + (optional) email.
The scrape (Maps)
Use these search terms in Kavex Google Maps to cover the vertical:
- "roofer" + your target country/city
- "roofing contractor" + your target country/city
- "roof installation" + your target country/city
- "roof repair" + your target country/city
Enrich for outreach
Toggle email enrichment and Email Verifier. About 70% of these businesses have a discoverable email on their website. For the ones without, you have phone numbers — pair Kavex Phone Validator to filter out VOIP/landline before SMS.
Vendor angle
Best fits: marketing agencies, drone/inspection tech, financing options, materials suppliers.
AI cold email
Generic "Hi, I sell X" gets ignored. Kavex AI Personalizer with the business name + city writes "Saw your <type> in <city> — quick question about <pain>". Reply rates 3-5× higher.
Tools mentioned in this guide
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